Monday, February 23, 2009

GSMA MWC Barcelona a Mob4Hire Success!

Wow ... what a great week at GSMA Mobile World Congress in Barcelona 2009. I think I'm finally coming out of jet lag!

I wanted to give you some highlights of the week for us:

- O2 Litmus announced their Appstore and our Mob4Hire partnership: "O2 Litmus users will have the opportunity to earn hard cash for every application they test, via a ground breaking partnership with multi award winning Mob4Hire." It came in with rave reviews; e.g. "O2 Litmus is Better than Apple AppStore" We couldn't be more excited to be involved! We hung out with the O2 Litmus team, and also spent time with them at the Telefonica offices in Barcelona.

- We presented three times to about 1,500 people from a cross-section of the mobile industry: Paul spoke at the Mobile Monday Peer Awards (in which we won second place!). This resulted in blog buzz ... e.g.: I spoke at the GSMA Top Innovator award competition and the TechCrunch Mobile 2.0 wrap-up seminar (

- Had great meetings with potential pMobile Peer Awards Barcelona 2009artners and developer network customers! There is great emphasis on app stores and developer networks in the industry as applications become the new focus so we're pretty happy with the industries response to us!

- Had great Tapas, mucho Cafe con leche's, toured La Ramblas and the Sagrada Familia, which was awe inspiring! Made me think about putting passion into whatever you create in life.

- I sang/played guitar at a "MobileJamaoke" at the WIP ( MobileJam pre-party in which people came up on stage to sing songs and play guitar ... that's me playing "free-falling" with the team from Symbian Foundation. At one point, the whole Mob4Hire team was up ... too much fun! There were also a wicked flamenco 3 piece band that I got to play with / listen to. Si!

- On the downside, our VP Business Development, Allen Poutanen, sprained his ankle, lost his cellphone and got his wallet stolen on the subway! Sorry, Allen!

As a last point, I want to tell you a handset comparison story. Paul has an iPhone and I have a Blackberry Bold. We used the mobiles equally over the week, not many voice calls, and lotsa data. The roaming charges for Paul's iPhone were 630% MORE than my Blackberry Bold ... due to Blackberry's data compression. ANOTHER reason I love my Blackberry handset! (Although admitedly, I did play a lot of "Zombie Attack" on Paul's iPhone).

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