During the largest global mobile event of the year at MWC Barcelona, the buzz regarding the Microsoft / Nokia agreement is palpable, bringing yet another significant shift to the mobile industry.
Mob4Hire CTO, John Carpenter, hosted a lively panel discussion at Nokia Developer Day on Day 1 of the conference: "Why is my app getting rated 2 stars" with panelists Marek Pawlowski, founder of MEX (www.mobileuserexperience.com) in London, Carin Campanario (Freelance Flash Developer), Vassili Philippov (SPB Software), Vladimir Savchenkop (SoundMotion) and Peter Lindgren, CEO of Visiarc.
Special thanks to Thibaut Rouffineau, VP Developer Relationships, WIPJam who helped put the Nokia Developer Day together, and made the panel a great success!
Whatever the platform (and Mob4Hire can help you with user experience research on ALL of them!), the fundamentals of mobile development remain. Designing a great mobile user experience is at a feverish pitch in the industry as companies vie for users attention. As Mikael Hed, CEO of Rovia (makes of the uber-popular "Angry Birds" game) said during his breakout session at MWC, "Apps need to be optimized for the end user. That is very, very important. That is our drive, always thinking about the end user and what gives value for them. We make a "buck off them" because that is a natural side-effect of doing our job well."
Stephen King, Laura Sullivan and John are at MWC Barcelona all week. Join them at the Canadian Pavilion, Booth 2A97, Hall 2.
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1 comment:
Well done for predicting the Nokia/Microsoft merger six months ago.
Elop has been going down well at recent developer events but Windows 8 is ruffling some feathers.
Rumour has it that its interface will be built on top of HTML5. Maybe the most open approach available.
Will it be enough for Microsoft? We will see. It also has been making bold claims recently about its hopes of regaining ground on Google and Apple.
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