Wednesday, April 7, 2010

Mob4Hire launches Version 4.0 of award-winning community platform after a year in development.

Hi Everyone:

*whew* We're tired and excited today.

About a year ago, we had a company-wide meeting "customer week" where we all met in Calgary to refine our vision of what a next generation community crowd-sourcing marketplace platform should and can be. Today, we proudly launched Mob4Hire V4.0 that is the culmination of a LOT of hard work and thinking. Check it out live at Here's the press release.

Before I talk about what's in the release, though, I want to talk about the people that made it happen. Great things can be created by great smart teams. The last 20% of a release cycle is always the toughest, but it's where the magic happens ... we really put our nose to the development grindstone after the Blackberry Developer Conference last November. Since then, it's become quite a software "death-march" for us, interspersed with great success at both MWC Barcelona (February) and CTIA Las Vegas (March).

So hats off to the team that's made it happen with perseverance, intelligence, wit and crazy-startuppy-ness: Richard, Randy, John, Paul, Allen, Ervin, Bob, Bruce, Bob, Shaun, Dac, Mark, and Steve. Kudos and congrats, my friends.

In fact, it takes a village to raise a child; in addition to the direct Mob4Hire team, we sincerely thank all our Advisors ... your input and support have been fantastic. The complete team represents a broad range of expertise in many disciplines stretching across four different countries. Check out the whole MobSquad at Not to mention all of our friends in industry around the world ... u know who you are, and we gratefully thank you for your help ... keep those retweets coming!

Last but not least, we thank the over 40,000 mobile users from 150 countries that provide great crowd-source services, and the almost 1,000 developers and market researchers who have registered in Mob4Hire. We hope you like what we've done ... and we're continuously learning how to better help you, so let us know how we're doing either way at

The thing that excites us most about Mob4Hire V4.0 is that we've built an amazing crowd-sourced architecture that will serve as the foundation for even more crazy-startuppy-ness things in the future. Hmmm ... actually, that's not entirely true. The thing that REALLY excites us most is that we're helping developers just like ourselves make better software, create better user experiences and generate more revenue through viral recommendations and 4 & 5 star ratings in apps stores.
Our mobile community of ‘real people on real handsets with real opinions’ is in virtually every country on the planet. We offer valuable, cost-effective and unique services in the value chain across the mobile ecosystem to include mobile users in the development cycle of mobile apps, mobile websites, mobile ad campaigns, or whatever ... you can't make great software without users in the development cycle! This can be the difference between success and failure for our customers.
The press release goes into details about what's in the new platform, a bit of extra stuff, and introduces our new Managed Services team.

Thanks for being part of the Mob ... together, we make mobile better.

Stephen King, CEO
Paul Poutanen, President and Founder

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